Paul Hastings LLP has advised Qualium Investissement in connection with its takeover of Labelium Group.

Founded in 2001, Labelium Group offers consulting services in online marketing and digital strategy on all available platforms and tools including SEO, SEA, social media, RTB, and video. Labelium Group operates worldwide with 16 offices in Europe, the United States and Australia and currently employs approximately 200 consultants.

The Paul Hastings team was composed of partners Olivier Deren and Sébastien Crepy with associates Nicolas Lovas and Hortense Diogo (associates) on Corporate/PE matters, partner Olivier Vermeulen and associates Marc Zerah and Aladin Zeghib on finance matters, and partner Allard de Waal and associate Etienne Bimbeau on tax structuring matters.

The management of Labelium Group was advised by the Paris office of McDermott Will & Emery (Grégoire Andrieux, Fabrice Piollet and Claire Barra (Corporate/PE) and Antoine Vergnat and Côme de Saint-Vincent (Tax Structuring)).

ISAI Gestion and Keensight Capital, the selling financial investors, were advised by the Paris office of Weil, Gotshal & Manges (Frédéric Cazals and Mathilde Descotes).

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