The exercise and fitness service Lifesum take in 10 MUSD, approx. 85 MSEK to finance their global expansion. The investment is partly from their exsisting owners Bauer Media and Sparklabs as well as from venture capitalists Nokia Growth Partner and Draper Esprit.

Setterwalls' team consisted of  Marcus Nivinger, Samuel Skybrand and Fanny Cukierman.